Sai Siddartha Maram

PhD Candidate at GUII lab, UC Santa Cruz

Previously at Meta, Xbox/Microsoft, Invento Robotics

If you want to know a bit more about me, read here.

Reach out to me - msaisiddartha1@gmail.com

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Selected UX Case Studies

Cursor Research: AI Qualitative AnalysisLLM × Research
Ooha: AI CanvasLLM × Design
AURA: Agentic User ResearchXbox
Google TripsGoogle
Religious Inclusivity in GamesCHI PLAY '24
Facebook Home for Gen-ZMeta
Shloka: Climate Action GamesACM DIS '25 🏆
TGP: Gamified Prompts TaxonomyCHI PLAY '26
Tales of DharmaBest Seller: 1000+ sold

More Case Studies

Game Play Reflection SystemsCHI '24
AstraVerse Character DesignACM FDG '23
AI Chess Coach
Move: Workflow OptimizationInveto Robotics

UI Projects and Design Systems

Research Papers

AI and Culture

"Pray For Green, Play For Green": Integrating Religion into Climate Change Serious GamesACM DIS'25 · 2025
Shloka: Developing Climate Change interventions through a lens of Religion and VideogamesACM CHI'24 · 2024
A Topic Modeling Approach Towards Understanding the Discourse between Religion and Videogames on RedditACM CHI'24 · 2024
A Visual Ethnographic Study at Cultural Spaces to Identify Character Creation OpportunitiesACM FDG'23 · 2023
AstraVerse: Establishing a Culturally-Sensitive Framework for Interactive NarrativeACM FDG'23 · 2023

AI in Education & Learning

Listening with Language Models: Using LLMs to Collect and Interpret Classroom FeedbackarXiv · 2025
Strategies for Self-Regulated Learning with AI in an Undergraduate Research Methods CourseICLS · 2025
An Instructor's Lens into the Role of AI in Teaching Experimental Research via GamificationACM SAC'24 · 2024
Open Player Modeling - Using AI to help Reflection and Learning in Serious GamesACM SAC'24 · 2024
"Ah! I see" - Facilitating Process Reflection in Gameplay through a Novel Spatio-Temporal Visualization SystemACM CHI'24 · 2024
Mining Player Behavior Patterns from Domain-Based Spatial Abstraction in GamesIEEE CoG'23 · 2023

Crafting intuitive experiences, solving complex problems.

My approach to UX research is defined by a decade of navigating the intersection of AI, software, and human behavior. From engineering conversational robots at Invento Robotics to analyzing digital community dynamics at Meta, I’ve specialized in how emerging technologies integrate into the fabric of everyday life. Currently finishing my Ph.D. in HCI, my work focuses on building "grounded" AI—designing educational chatbots and collaborative tools that move beyond utility to foster genuine reflection and learning. Whether I’m investigating family gaming dynamics or building systems for collaborative inquiry, I aim to create technology that feels less like a tool and more like a thoughtful partner.

Feel free to reach out at msaisiddartha1@gmail.com